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Try Orange for your Door Hangers
When you have problems determining what colors you would use for yourmarketing collaterals such as your door hangers, it might be a good idea to understand the science behind colors. Door hanger printing can benefit immensely from a good color scheme. A well designed, well thought of door hanger will not only be an advertising medium, it can also be a work of art. The key here is to learn how to take advantage of colors or more precisely, their subliminal effects on human beings. With an understanding of the science behind colors, you can induce people to do what you want them to do and that is to buy your product. Let’s take the color orange for example. Orange according to studies stimulates youthful exuberance. It connotes flamboyance and energy. People are said to laugh more in the presence of orange than any other color. It denotes energy and warmth that emanates from the orange ball of fire. It suggests light and humor and you should therefore avoid this color for businesses with serious or formal undertones. Having established this fact, the color orange is then a good color to use when designing door hangers for kids. As a warm color, orange is a stimulant - stimulating the emotions and the appetite. Any door hanger printing would benefit from the stimulating effects of this color. This will make any door hanger pleasing to the senses especially for young people. Not only that, orange promotes learning and this is the reason why this color is ideal for pre-school classrooms. Orange has also become the color of safety. Orange hard hats, orange vests, etc. connotes safety. This is probably because orange is easy to see. Together with another intense color, red, orange will stand out among the many colors. Compared to red, orange has a bit less intensity or aggression though compared to red because it is combined with the cheerfulness of yellow. So if you want to get noticed without the screaming effect, consider using orange for your door hangers. Whether you want to convey warmth or promote learning or even safety, you can always take a change on orange. Among all the other colors, orange demands attention. Because of its mentally stimulating characteristic, orange will make people think. Hopefully, it would make people think that your product or service conveyed in your door hanger printing is the best their money could buy.
The author is affiliated with a company that offers door hangers and door hanger printing http://www.printplace.com/printing/door-hanger.aspx
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